Your Pennies for Patients program is right around the corner. Try these simple steps for a smooth and successful launch.

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Leukemia and Lymphoma Society

Plan the Work, Work the Plan!

Dear %%First_Name%%,

We know you're off to a great start for your %%Launch_Date%% Pennies for Patients campaign, so keep the momentum going. First, take care of any steps below that haven't been completed:

  • Set your fundraising goal.
  • Meet with your team to plan fundraising events. (The suggestions on page 12 of the Coordinator Guide are a super place to start.)
  • Plan your school's promotional video. (For tips, see page 6 of the guide.)
  • Schedule your kick-off event for the week before the campaign starts.
  • Determine your money collection process. (See page 13 of the guide.)

Then, work with your team to complete these important steps:

  • Set up classroom pages on your school's online giving page. (You'll find step-by-step directions on page 8 of the Coordinator Guide.)
  • Start having student volunteers publicize the program around your school.
  • Place information about the campaign in your school newsletter and on your school and district websites. (For a newsletter template, see page 11 of the guide.)

Because of the efforts of you and everyone at %%School_Name%%, we'll be one step closer to a world without blood cancers. We couldn't do it without you!

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LLS has one goal: A world without blood cancers. Learn more.

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Spare Change

How many coins are produced in the US each year? The US Mint makes between 14 billion and 20 billion coins each year.

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Pennies & Punchlines

Why did the man put all his coins in the freezer? He wanted some cold, hard cash.

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Quick Question

How is the money collected for Pennies for Patients spent? Donations go toward a variety of areas related to stamping out blood cancers. Learn more on page 16 in your Coordinator Guide or visit

"Our students get so much out of participating in Pennies for Patients and the LLS staff are so helpful and supportive that they make it easy to be organized. Anytime we have a question or suggestion they are quick to respond."


Questions? Your coordinator's guide and have the answers. Click here. Plus check out our latest Student Series video here.

The Leukemia & Lymphoma Society
3 International Drive, Suite 200 | Rye Brook, NY 10573
914.949.5213 |

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